PROVIDING BRAND GUIDANCE FOR INDEPENDENT BUSINESSES:

Providing brand guidance for independent businesses:

If downtown retail districts are to compete with franchise-heavy commercial districts and malls, their small independent businesses must communicate a vibrant, alternative message through graphic identities.The identity that represents each business is the most important aspect of this message, and it needs to be planned and implemented with great

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Evaluation of Before Operational Stress: A Program to Support Mental Health and Proactive Psychological Protection in Public Safety Personnel

Public safety personnel (PSP; e.g., communications officials, corrections workers, firefighters, paramedics, and police officers) are at risk of developing mental health problems due to experiencing potentially psychologically traumatic events during their career.Research examining evidence-based treatments for psychological injuries resulting from

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